Privacy Policy

Your Privacy Matters to Us

At 152DREAM LLC, we take your privacy and the security of your personal information very seriously. We understand that when you shop with us, you are entrusting us with sensitive information – from your name and address to your payment details and personal photos. We are committed to protecting that trust through transparent practices, robust security measures, and a genuine respect for your privacy rights.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website 152dream.store , place an order, or interact with our services. It also explains your rights regarding your personal information and how you can exercise those rights.

We encourage you to read this Privacy Policy carefully. By using our website and services, you consent to the collection, use, and disclosure of your information as described in this policy. If you do not agree with any part of this policy, please do not use our website or services.


1. Information We Collect

Personal Information You Provide

We collect personal information that you voluntarily provide to us when you:

  • Create an account on our website

  • Place an order for products or services

  • Customize products by uploading photos, text, or designs

  • Subscribe to our newsletter or marketing communications

  • Contact our customer service team via email, phone, or contact form

  • Participate in surveys, promotions, or contests

  • Leave reviews or feedback about our products or services

  • Interact with us on social media

The personal information we collect may include:

  • Contact Information: Name, email address, phone number, shipping address, billing address

  • Payment Information: Credit card or debit card details (processed securely by Stripe – we do not store full payment information on our servers)

  • Account Information: Username, password, order history, preferences

  • Customization Content: Photos, images, text, designs, and other content you upload for personalization

  • Communication Data: Records of your communications with us, including emails, phone calls, and chat messages

  • Feedback and Reviews: Product reviews, survey responses, and other feedback you provide

Information Collected Automatically

When you visit our website, we automatically collect certain information about your device and browsing activity. This information helps us improve our website, personalize your experience, and analyze how visitors use our site.

Automatically collected information may include:

  • Device Information: IP address, browser type and version, operating system, device type

  • Usage Data: Pages visited, time spent on pages, links clicked, search queries, referring website

  • Location Information: Approximate geographic location based on your IP address

  • Cookies and Tracking Technologies: Information collected through cookies, web beacons, and similar technologies (see Section 7: Cookies and Tracking Technologies)

Information from Third Parties

We may receive information about you from third-party sources, including:

  • Payment Processors: Stripe provides us with transaction data and payment confirmation

  • Shipping Carriers: We receive delivery confirmation and tracking information

  • Social Media Platforms: If you interact with us on social media, we may receive information about your public profile and activities

  • Marketing Partners: We may receive information from marketing partners and advertising platforms


2. How We Use Your Information

We use the information we collect for various purposes, including:

Order Processing and Fulfillment

  • Processing and fulfilling your orders, including payment processing, production, and shipping

  • Communicating with you about your orders, including order confirmations, shipping notifications, and delivery updates

  • Providing customer service and support for your orders

  • Handling returns, refunds, and exchanges

Personalization and Customization

  • Creating personalized products based on the photos, text, and designs you provide

  • Remembering your preferences to enhance your shopping experience

  • Recommending products that may be of interest to you

Marketing and Communications

  • Sending you promotional emails, newsletters, and special offers (with your consent)

  • Notifying you about new products, sales, and events

  • Inviting you to participate in surveys, contests, or promotions

  • Personalizing marketing communications based on your interests and preferences

Website Improvement and Analytics

  • Analyzing website usage to understand how visitors interact with our site

  • Improving website functionality, user experience, and content

  • Identifying and fixing technical issues and bugs

  • Testing new features, designs, and layouts

Security and Fraud Prevention

  • Protecting against fraud, unauthorized transactions, and other illegal activities

  • Verifying your identity and preventing unauthorized access to your account

  • Maintaining the security of our website, systems, and customer data

Legal Compliance

  • Complying with applicable laws, regulations, and legal obligations

  • Responding to legal requests, court orders, and government inquiries

  • Enforcing our Terms and Conditions and other policies


3. Legal Basis for Processing Your Information

We process your personal information based on one or more of the following legal grounds:

Consent

When you provide your information for specific purposes – such as subscribing to our newsletter or participating in a promotion – we process your information based on your consent. You have the right to withdraw your consent at any time.

Contractual Necessity

We process your information to fulfill our contractual obligations to you, including processing your orders, providing customer service, and delivering products.

Legitimate Interests

We process your information for our legitimate business interests, including:

  • Improving our website, products, and services

  • Analyzing website usage and customer preferences

  • Marketing and promoting our products and services

  • Preventing fraud and ensuring security

Legal Obligations

We may process your information to comply with legal obligations, such as tax reporting, record-keeping, and responding to legal requests.


4. How We Share Your Information

We respect your privacy and do not sell, rent, or lease your personal information to third parties for their marketing purposes without your explicit consent. However, we may share your information with trusted third parties as necessary to provide our services.

Service Providers

We share your information with service providers who assist us in operating our business and fulfilling your orders:

  • Payment Processors: Stripe processes your payment information securely

  • Printing and Manufacturing Partners: We share your custom designs and order details with our production partners

  • Shipping Carriers: We provide your shipping address and contact information to carriers for delivery

  • IT and Hosting Providers: We use third-party hosting and technology providers to operate our website

  • Email and Marketing Platforms: We use platforms to send you emails and manage marketing communications

Business Transfers

In the event of a merger, acquisition, reorganization, sale of assets, or bankruptcy, your personal information may be transferred to the acquiring entity or successor. We will notify you of any such change and provide you with options regarding your information.

Legal Compliance and Protection

We may disclose your information if required by law or in good faith belief that such disclosure is necessary to:

  • Comply with legal obligations, court orders, or government requests

  • Protect the rights, property, or safety of 152DREAM LLC, our customers, or others

  • Investigate, prevent, or take action regarding illegal activities, fraud, or security issues

With Your Consent

We may share your information with third parties when we have your explicit consent to do so.


5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including:

  • Order Fulfillment: We retain order information for as long as needed to fulfill your order and provide customer service

  • Legal Compliance: We retain information as required by applicable laws, such as tax and record-keeping requirements

  • Legitimate Interests: We retain information for our legitimate business interests, including analytics, fraud prevention, and improving our services

When your information is no longer needed, we will securely delete or anonymize it. We may retain anonymized data for analytical purposes.


6. International Data Transfers

As a global business, we may transfer your personal information to countries outside your country of residence, including the United States, where our headquarters are located.

When we transfer personal information internationally, we take appropriate measures to protect your information, including:

  • Data Transfer Agreements: We enter into agreements with our partners that require them to protect your information in accordance with applicable data protection laws

  • Standard Contractual Clauses: We use standard contractual clauses approved by regulatory authorities where required

By using our website and services, you consent to the transfer of your information to countries that may have different data protection laws than your country of residence.


7. Cookies and Tracking Technologies

What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. They help websites remember your preferences, analyze usage, and provide personalized content.

How We Use Cookies

We use cookies and similar technologies for various purposes:

  • Essential Cookies: Necessary for website functionality, including shopping cart, checkout, and account access

  • Preference Cookies: Remember your preferences, such as language, currency, and customization settings

  • Analytics Cookies: Help us understand how visitors use our website and improve user experience

  • Marketing Cookies: Allow us to deliver relevant advertisements and measure the effectiveness of our marketing campaigns

Types of Cookies We Use

Cookie Type Purpose Duration
Session Cookies Enable core functionality during your visit Temporary
Persistent Cookies Remember preferences across visits Variable
First-Party Cookies Set by our website for essential functions Variable
Third-Party Cookies Set by partners for analytics and marketing Variable

Your Cookie Choices

You can control and manage cookies in several ways:

  • Browser Settings: Most browsers allow you to control cookies through your browser settings. You can block or delete cookies at any time.

  • Opt-Out Tools: You can opt out of certain tracking through tools provided by organizations such as the Digital Advertising Alliance (DAA) or the Network Advertising Initiative (NAI).

  • Cookie Consent Banner: When you first visit our website, you will be presented with a cookie consent banner where you can manage your preferences.

Please note that blocking or deleting essential cookies may affect website functionality and your ability to use certain features.


8. Your Privacy Rights

Depending on your location, you may have specific rights regarding your personal information. We are committed to respecting and facilitating the exercise of these rights.

Your Rights

You may have the following rights:

  • Right to Access: You have the right to request a copy of the personal information we hold about you.

  • Right to Rectification: You have the right to request correction of inaccurate or incomplete information.

  • Right to Erasure: You have the right to request deletion of your personal information, subject to certain exceptions.

  • Right to Restriction: You have the right to request restriction of processing of your information.

  • Right to Data Portability: You have the right to request transfer of your information to another organization.

  • Right to Object: You have the right to object to processing of your information for certain purposes, including marketing.

  • Right to Withdraw Consent: Where we process your information based on consent, you have the right to withdraw that consent at any time.

Exercising Your Rights

To exercise any of these rights, please contact us at:

Email: anhrau98@gmail.com
Phone: +84355335959

When making a request, please provide:

  • Your full name and contact information

  • A description of the right you wish to exercise

  • Sufficient information for us to verify your identity (we may request additional information for verification)

We will respond to your request within the timeframes required by applicable law. In some cases, we may be unable to fulfill your request if it conflicts with legal obligations or other legitimate interests.

California Privacy Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including:

  • The right to know what personal information we collect, use, disclose, and sell

  • The right to delete personal information we hold about you

  • The right to opt out of the sale of your personal information (we do not sell your personal information)

  • The right to non-discrimination for exercising your privacy rights

To exercise your California privacy rights, please contact us using the information above.

European Economic Area (EEA) Privacy Rights

If you are located in the European Economic Area, you have rights under the General Data Protection Regulation (GDPR), including the rights described above. We process your personal information in compliance with GDPR requirements.


9. Children’s Privacy

Our website and services are not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us, and we will take steps to delete the information.

For products that may be used by children (such as baby blankets or children’s apparel), we collect only the information necessary to fulfill the order, and we do not target marketing to children.


10. Data Security

Our Commitment to Security

We are committed to protecting your personal information from unauthorized access, use, alteration, and disclosure. We implement a variety of security measures to maintain the safety of your information:

  • SSL Encryption: Our website uses SSL encryption to protect data transmitted between your browser and our servers

  • Secure Payment Processing: Payment information is processed through Stripe, a PCI Level 1 certified payment processor, and we do not store full credit card details on our servers

  • Access Controls: We restrict access to personal information to authorized personnel who need it to perform their job duties

  • Regular Audits: We regularly review and update our security practices to ensure ongoing protection

  • Data Encryption: Where appropriate, we encrypt sensitive data stored on our systems

Security Limitations

While we take reasonable measures to protect your information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security. We encourage you to take steps to protect your information, such as using strong passwords and keeping your login credentials confidential.

Data Breach Notification

In the event of a data breach that poses a risk to your rights and freedoms, we will notify you and relevant authorities in accordance with applicable laws.


11. Third-Party Links

Our website may contain links to third-party websites, including social media platforms, payment processors, and other external sites. We are not responsible for the privacy practices or content of these third-party websites.

We encourage you to review the privacy policies of any third-party websites you visit. This Privacy Policy applies only to our website and services.


12. Social Media Features

Our website may include social media features, such as buttons, widgets, and sharing tools. These features are provided by social media platforms (such as Facebook, Instagram, Pinterest, and X) and may collect information about your interaction with them.

Information collected through social media features is governed by the privacy policies of the respective social media platforms. We encourage you to review these policies to understand how your information is collected and used.


13. Email Communications

Marketing Emails

With your consent, we may send you marketing emails about our products, promotions, and events. You can opt out of marketing emails at any time by:

  • Clicking the “Unsubscribe” link in any marketing email

  • Updating your preferences in your account settings

  • Contacting us at anhrau98@gmail.com

Transactional Emails

You will continue to receive essential transactional emails related to your orders, even if you opt out of marketing emails. These include:

  • Order confirmations

  • Shipping notifications

  • Payment receipts

  • Customer service communications

  • Account updates and security notifications


14. SMS and Text Messaging

When you place an order or create an account, you may have the option to provide your phone number for order notifications and updates. By providing your phone number, you consent to receive automated text messages regarding your orders and account.

Message and data rates may apply. You may opt out of text message notifications at any time by:

  • Replying “STOP” to any message

  • Contacting us at anhrau98@gmail.com


15. Do Not Track Signals

Some web browsers offer a “Do Not Track” (DNT) feature that sends a signal to websites indicating that you do not wish to be tracked. We do not currently respond to DNT signals. Our data collection practices are described in this Privacy Policy.


16. Changes to This Privacy Policy

We reserve the right to update, modify, or amend this Privacy Policy at any time. Changes will be effective immediately upon posting on our website. We will make reasonable efforts to notify you of significant changes, including:

  • Posting a notice on our website

  • Sending an email notification (if we have your email address)

  • Updating the “Effective Date” at the bottom of this policy

We encourage you to review this Privacy Policy periodically to stay informed about our privacy practices. Your continued use of our website and services following any changes constitutes acceptance of those changes.


17. How to Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

152DREAM LLC
1209 Mountain Road Pl Ne Ste R
Albuquerque, NM 87110
United States

Email: anhrau98@gmail.com
Phone: +84355335959
Website: 152dream.store

For privacy-related inquiries, please include “Privacy” in the subject line of your email.


18. Complaints

If you believe that we have violated your privacy rights and are unsatisfied with our response, you have the right to lodge a complaint with your local data protection authority.

For customers in the United States, you may contact the Federal Trade Commission (FTC) or your state attorney general’s office. For customers in the European Economic Area, you may contact your local data protection authority.

We encourage you to contact us first so that we may address your concerns directly.


19. Summary of Key Points

Aspect Our Practice
Information Collected Contact info, payment details, customization content, usage data, cookies
How We Use Information Order fulfillment, personalization, marketing, analytics, security, legal compliance
Information Sharing Service providers, business transfers, legal compliance, with your consent
Data Retention As long as needed for purposes or legal requirements
International Transfers We may transfer data internationally with appropriate safeguards
Cookies Essential, preference, analytics, and marketing cookies; you can manage preferences
Your Rights Access, correction, deletion, restriction, portability, objection, withdrawal of consent
Data Security SSL encryption, secure payment processing, access controls, regular audits
Children’s Privacy We do not knowingly collect information from children under 13
Changes to Policy We will notify you of significant changes

20. California Consumer Privacy Act (CCPA) Notice

Your California Privacy Rights

If you are a California resident, the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) provide you with specific rights regarding your personal information. This section supplements our Privacy Policy and applies to California residents.

Information We Collect

We collect the following categories of personal information from California residents:

Category Examples
Identifiers Name, email address, phone number, IP address, shipping address, billing address
Customer Records Order history, payment information (processed by Stripe)
Commercial Information Products purchased, purchase history, preferences
Internet Activity Website usage data, browsing history, search queries
Geolocation Data Approximate location based on IP address
Audio/Visual Information Photos and images you upload for personalization
Inferences Preferences, interests, shopping behavior

Sources of Information

We collect this information from:

  • You directly (when you create an account, place an order, or contact us)

  • Automatic collection (through cookies and tracking technologies)

  • Our service providers (such as Stripe for payment processing)

Purpose of Collection

We collect this information for the purposes described in Section 2 of this Privacy Policy, including order fulfillment, personalization, marketing, analytics, and security.

Sharing of Information

We share your information with service providers as necessary to fulfill your orders and provide our services. We do not sell your personal information to third parties.

Your CCPA Rights

If you are a California resident, you have the following rights:

  • Right to Know: You have the right to request that we disclose the categories and specific pieces of personal information we have collected about you.

  • Right to Delete: You have the right to request that we delete personal information we have collected about you, subject to certain exceptions.

  • Right to Correct: You have the right to request correction of inaccurate personal information.

  • Right to Opt Out: You have the right to opt out of the sale of your personal information. We do not sell your personal information, so this right is not applicable.

  • Right to Limit Use: You have the right to limit the use of sensitive personal information to necessary purposes.

  • Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights.

How to Exercise Your Rights

To exercise your California privacy rights, please contact us:

  • Email: anhrau98@gmail.com

  • Phone: +84355335959

  • Mail: 152DREAM LLC, 1209 Mountain Road Pl Ne Ste R, Albuquerque, NM 87110, United States

Verification: We will verify your identity before responding to your request. We may ask you to provide information to match with our records, such as your order number, name, and email address.

Authorized Agents: You may designate an authorized agent to make a request on your behalf. The agent must provide written authorization signed by you and may need to verify their identity.

Shine the Light Law

Under California’s “Shine the Light” law (Civil Code Section 1798.83), California residents may request information about our disclosure of personal information to third parties for direct marketing purposes. We do not disclose personal information to third parties for their direct marketing purposes without your consent.


21. Glossary of Terms

Term Definition
Personal Information Information that identifies, relates to, or could reasonably be linked to an individual
Processing Any operation performed on personal information, including collection, storage, use, and disclosure
Cookies Small text files stored on your device when you visit a website
SSL Encryption Secure Sockets Layer – technology that encrypts data transmitted between browsers and servers
PCI DSS Payment Card Industry Data Security Standard – security standards for payment card processing
CCPA California Consumer Privacy Act – California privacy law effective January 1, 2020
CPRA California Privacy Rights Act – amended CCPA effective January 1, 2023
GDPR General Data Protection Regulation – European privacy law effective May 25, 2018
Service Provider Third party that processes information on our behalf for specific purposes

22. Effective Date

This Privacy Policy is effective as of August 14, 2026 and applies to all information collected on or after this date.


23. Acknowledgement

By using our website 152dream.store and our services, you acknowledge that you have read and understood this Privacy Policy and agree to its terms.


Thank you for trusting 152DREAM LLC with your personal information. We are committed to protecting your privacy and ensuring that your experience with us is secure, transparent, and positive.